Whilst many companies look at the festive season as a time to wind down and enjoy the fruits of the year, there still are a few of us that take this time to have a cold hard look at ourselves and make some very tough decisions.

If you notice, there are alot of big corporates doing the latter with large lay-offs over Xmas and a review of expenditure.

Today, I took the liberty of catching up with a good friend, someone I admire immensely who has been incredibly successful in business and in life. I talked about my vision for my business for the next 12 months, 2 years and 5 years and how I thought I would achieve it.

What is really good about friends who know you well, is that they tell you the truth. They don’t sugar coat answers and they don’t tell you what they think you want to hear. They’re your friends and you have come to them to ask their opinion.

Whilst its great to hire external consultants, sometimes they have their own agendas or need to appease you so that you continue to hire their services.

My vision for 2010;

To help 50 new companies market their business in an affordable way with no hidden costs.

How I am going to achieve this;

By giving 50 companies an all inclusive package that has marketing, graphic design, branding, public relations and web development and campaigns as part of the services they receive for just $17.95 per day.

Why;

Because every business deserves every chance of survival.

How;

To do marketing for cost and allow customers to pay off their marketing services over a period of 2 years. No interest. No hidden costs.

When;

We will sign companies up in December and will take companies only over the January to June period.

What is a typical Marketing Eye in a company;

Someone who develops your strategy, website and brand and communicates it to your target audience leading to sales, brand building and ultimately profits.

How do you find out about it;

Ring 1300 300 080 and speak with Jacob Scott.

The downside;

There is no downside for businesses as it is the same successful service Marketing Eye has provided for the past 5 years, but it allows for a payment plan that is affordable to all small businesses.

For Marketing Eye the upside is;

We get to work with companies that are passionate about growing.

It’s a typical WIN WIN…

Now, my good friend said to me,”Mel, so there are no surprises when they receive their invoices.”

“No”.

“Marketing Eye includes all the normal additional costs that agencies charge like design, web development and maintenance, public relations etc.”

“Yes”
“No extra costs and they get to pay it over 2 years.”

“Yes”

“Why don’t you charge more?”

“Because we want to give businesses every opportunity to succeed. They succeed, we succeed.”

“Great!”

And that was it. An endorsement that Marketing Eye in 2010 will be doing something that the market wants and needs that is a win, win for everyone.

www.marketingeye.com.au

Australia’s number one small business marketing team that helps businesses grow and succeed.

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Mellissah Smith

Mellissah Smith is a marketing expert with more than 20 years experience. Having founded and built two successful marketing companies internationally, she is well recognized as a industry thought leader and innovator. Mellissah started her career working with technology and professional services firms, primarily in marketing, public relations and investor relations, positioning a number of successful companies to list on the various Stock Exchanges around the world. She is a writer, technology developer and entrepreneur who shares her thoughts and experiences through blogs and written articles published in various media outlets. Brag sheet: #2 marketer to follow on Twitter (2003), Top 150 Marketers to Follow (2015), Top 10 innovative marketers (2014), 60K+ followers on Twitter with 97% authentic.

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