Today, as I was making a post on Facebook with one of my marketing blogs, I noticed a headline from one of my friend's wives: "I lied to my child."

Apparently, as I read further, she had lied to her child by saying that she couldn't wait until her 5 year old started school, when really she knew that she would miss her dearly and would prefer for her small, adorable young daughter to continue to stay home.

There are many types of lies, but statistics show we all tell several lies per day, often without realizing it.

Lying is so common, yet for many of us including me, it drives us crazy.

Why you can't do business with liars

"Most forms of private vice and public evil are kindled and sustained by lies. Acts of adultery and other personal betrayals, financial fraud, government corruption—even murder and genocide—generally require an additional moral defect: a willingness to lie.

In Lying, bestselling author and neuroscientist Sam Harris argues that we can radically simplify our lives and improve society by merely telling the truth in situations where others often lie. He focuses on “white” lies—those lies we tell for the purpose of sparing people discomfort—for these are the lies that most often tempt us. And they tend to be the only lies that good people tell while imagining that they are being good in the process." From Sam Harris, the author of Lying (extract from www.samharris.com).

Last week, I had someone say in front of me a lie to show how easy it was for them to do it - just for sport. It really 'got up my goat'. I didn't say anything but I thought about it long after the person said it and I really couldn't get it out of my mind.

Then today, a person who has repetitively lied to me, and it was recorded several times, just kept upping the ante. I lost it! Why do some people do this while others don't? I am fine with white lies as they hurt no-one - only the politically correct. I am more than happy to say that a dress looks great on a friend, when it doesn't, or that my friend is better off without her boyfriend when he has dumped her, when all she had to do was be a bit more accommodating and they possibly would have made it all the way to the alter and lived happily ever after.

In business you have to be careful. It is important that everything you do, is a true representation of your brand and that you choose other like-minded brands that have the same core values as you do. When people lie too much, they tend to start believing lies and all of a sudden, it becomes 'their version of the truth'. 

Good or bad, our employees are encouraged to say that they took a "sickie" because they had a big night or would be late for whatever reason it is - even if it is something that perhaps I wouldn't like to hear. 

Does people lying annoy you? Do you call people out on it? Do you just keep quiet and realize that perhaps they didn't mean to lie but just can't help themselves? 

Join us on social media
instagram
Mellissah Smith

Mellissah Smith is a marketing expert with more than 20 years experience. Having founded and built two successful marketing companies internationally, she is well recognized as a industry thought leader and innovator. Mellissah started her career working with technology and professional services firms, primarily in marketing, public relations and investor relations, positioning a number of successful companies to list on the various Stock Exchanges around the world. She is a writer, technology developer and entrepreneur who shares her thoughts and experiences through blogs and written articles published in various media outlets. Brag sheet: #2 marketer to follow on Twitter (2003), Top 150 Marketers to Follow (2015), Top 10 innovative marketers (2014), 60K+ followers on Twitter with 97% authentic.

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

Contact Us

  • Our addresses:
    Marketing Eye3423 Piedmont Rd., NE Atlanta, GA30305
  • Atlanta: 404-626-8070
Contact Form

Connect with Us

Latest Marketing Eye Tweets

  • I had a really wonderful conversation about #marketing, #AI, and #business with one of the greatest thought leaders… https://t.co/qDW6seOFQc

  • Download Jeff Bullas Podcast! It’s brilliant! 😀 https://t.co/uqkorDupmu

  • Disrupting marketing with AI and robotics. https://t.co/DdpA2YAGbT

  • Are you staying active on LinkedIn? Even in uncertain times like this, LinkedIn is a great lead generation tool. Ac… https://t.co/yj2KKisLg1

  • Do your customers know that you are still operating? Digital marketing is more important than ever! Stay relevant t… https://t.co/EbpPntswaE

  • RT @marketingeyeaus: If you’re a company that doesn’t have a fully fledged digital #marketing strategy in place, you might find your compet…

  • RT @marketingeyeaus: Really proud to be working with an Australian company that has highly accurate real time testing of #coronavirus Bio M…

  • RT @CallDesignNA: “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe i…

  • RT @Roboticmarketer: What is the best strategy for your business moving forward? Let Robotic Marketer help you navigate the path forward wi…

  • RT @marketingeyeaus: Want to know where to put your events marketing budget? Find out where you’ll get the best bang for your buck by using…

  • RT @marketingeyeaus: No upcoming events? What’s the alternative? Find our through a #marketing consultant today at #MarketingEye https://t.…

  • Are you happy with how your current website is performing? A comprehensive, customized website should tell your sto… https://t.co/sTc5FtJ6iA

  • RT @marketingeyeaus: To all the small businesses out there, push through if you can. We understand how hard it is and you are NOT the bad g…

  • RT @marketingeyeaus: The best business advice I could give any company is to have a plan and to stay focused. Now is the time to show disci…

  • Is your business using automated marketing tools? They might be more important than ever! Automating your marketing… https://t.co/FD98E2DOVA