In two weeks, I am travelling to Europe for 14 days of work and a little pleasure. I will be writing stories for Marketing Eye, speaking with potential alliance partners and clients. I will also be interviewing people for speaking opportunities at a conference.
Business or pleasure? Separating the two

I am a huge fan of mixing business with pleasure as long as you know where to draw a line in the sand. When doing business, make sure you are 'doing business'. When you are having fun or enjoying leisure time, ensure that you don't talk business or use that time to do anything other than enjoy the people you are with.

I travel a lot and I am sure most would say that I don't ever blur the lines. I always ensure that i am aware of my surrounds and am the first to change the subject should the people I am with not understand that you must keep these areas separate.

5 Ways to separate business from pleasure:

  1. Make sure everyone knows the difference and it's clearly defined as business when talking business. Perhaps have an agenda and definitely always have a notepad or your smart phone in presence.
  2. Change your vocal tone from being casual to being in "work mode".
  3. Structure your conversation and ensure that you are on-topic
  4. Don't talk about the boating trip or skiing - keep to a "professional" conversation
  5. If you are at the beach, girls don't wear a bikini when talking business. Put a throw on, or a dress. It's hard to talk business when you are near naked.
Get to know the people you are doing business with - there is nothing netter then getting to know them on a personal level. It allows for you to be able to relate to them better and cut them a little slack when need be. 

From there perspective, it often means that you will always go that step further to ensure that they get what they are looking for too.
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Mellissah Smith

Mellissah Smith is a marketing expert with more than 20 years experience. Having founded and built two successful marketing companies internationally, she is well recognized as a industry thought leader and innovator. Mellissah started her career working with technology and professional services firms, primarily in marketing, public relations and investor relations, positioning a number of successful companies to list on the various Stock Exchanges around the world. She is a writer, technology developer and entrepreneur who shares her thoughts and experiences through blogs and written articles published in various media outlets. Brag sheet: #2 marketer to follow on Twitter (2003), Top 150 Marketers to Follow (2015), Top 10 innovative marketers (2014), 60K+ followers on Twitter with 97% authentic.

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