I'm in Sydney and the weather is phenomenal, the harbour is drawing me in, and the team is so busy that I think that they are going to burst at some stage today - but somehow, they never do.

Instead, they step it up, take control, become better organised and push boundaries.

How does that happen?
The Craziest Days in the Office Always Produce the Best Results

Marketing Eye is growing at a phenomenal rate and it's a case of the chicken and the egg. What's first? Hiring is definitely not that easy because there are lots of people applying for jobs, but you want the right people working in your organisation. No-one has that formula right and we certainly don't, but over the years, we have gotten better and are improving the way in which we work with our team and empower them to achieve their career goals.

Having a great view is helpful. When I look out over Sydney Harbour, I am inspired. Who wouldn't be? Sydney is one of the most beautiful cities in the world, and definitely the most fun. It is truly Australia's only international city and the buzz of the business world is contagious. I personally cannot get enough of it.

When it comes to working in our Sydney team, I have a sense that they are a tad different. Each of our teams has its own inherent culture, with the entire company falling into a "values system" that we all adhere to. But in Sydney, they talk a lot, they work hard, they collaborate, they pick up stuff from roaming the streets that is inspirational for designers, and they are constantly involved in education and learning more about what others are doing in marketing. It really makes for a high-powered, productive, and exciting environment in which to work. 

I love the chatter. I love the snapchats and I really find the selfies in the lifts by #19yearold to be incredibly cute. What that tells me is that she loves coming to work and that what she wears is as important to her as the job itself - just like many other 19 year olds.

Yesterday, I had a meeting every 15 minutes. My head was exploding, but at the same time I was caught up in this crazy rush of adrenalin that pushed me to do better than I had done the day before. In fact, my ideas were more creative and the way we worked as a team was inspiring.

We are in 2016, and if we continue to drive this type of movement in Marketing Eye's offices, the business will continue to explode. I couldn't be prouder.
Join us on social media
instagram
Mellissah Smith

Mellissah Smith is a marketing expert with more than 20 years experience. Having founded and built two successful marketing companies internationally, she is well recognized as a industry thought leader and innovator. Mellissah started her career working with technology and professional services firms, primarily in marketing, public relations and investor relations, positioning a number of successful companies to list on the various Stock Exchanges around the world. She is a writer, technology developer and entrepreneur who shares her thoughts and experiences through blogs and written articles published in various media outlets. Brag sheet: #2 marketer to follow on Twitter (2003), Top 150 Marketers to Follow (2015), Top 10 innovative marketers (2014), 60K+ followers on Twitter with 97% authentic.

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

Contact Us

  • Our addresses:
    Marketing Eye3423 Piedmont Rd., NE Atlanta, GA30305
  • Atlanta: 404-626-8070
Contact Form

Connect with Us

Latest Marketing Eye Tweets

  • Colors exist in essentially all design, so why not use specific colors to your advantage? Different combinations ca… https://t.co/EK4PlkIhET

  • Although microcopy may not take up a lot of physical space in your writing, it can vastly improve a user's experien… https://t.co/SW4g6gAkR1

  • Although digital marketing exists in a constantly changing technological landscape, here are 7 tools that stood out… https://t.co/8oi5KTZ66i

  • Great article explaining how @instagram is diversifying their brand to grow with their audience and capitalize on s… https://t.co/LXA5wr1KoD

  • Glad to see an explosively popular social media brand using its reach for a great cause that considered its audienc… https://t.co/oH6kWOPrn1

  • Climate change is an increasingly dire issue that businesses can take steps to prevent from getting worse in the fu… https://t.co/Rju71i9jvz

  • Tried and true tricks for both begin accumulating and maintaining an audience on social media to showcase your idea… https://t.co/9A3GAettKM

  • Interactivity and communication with consumers can lead to great opportunities to improve your brand.… https://t.co/WZfNxoo6oO

  • If a sign is #art yet it just gives a message people need to receive, am I just obsessed with #advertising and losi… https://t.co/rk8zdoyO6F

  • Living life to the fullest means getting out of bed early, rising to new challenges, having lots of conversations,… https://t.co/ll59QqpZUS

  • @TheLadyCPA I’d so love to chat to you!!

  • A night out in Los Angeles before heading back home to Melbourne. I’ve learned a lot. I’ve got a plan. I’m choosing… https://t.co/8aFFJnzu6R

  • When people are negative about life and always complaining there is usually a deep seeded issue that needs to be re… https://t.co/3eiPlAaOws

  • I’ve made a firm choice this morning to reach for the stars and bring all the people I love and respect with me. Wh… https://t.co/5ZBZud3Ay7